Innovation Tournaments: Creating and Selecting Exceptional Opportunities
by Christian Terwiesch,Karl Ulrich
ISBN 13: 9781422152225
Format: Illustrated (256 pages) Publisher: Harvard Business Review Press Published: 01 Jun 2009
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ISE Product Design and Development (ISE HED IRWIN MARKETING)
by Karl Ulrich,Steven Eppinger,Maria C. Yang
ISBN 13: 9781260566437
Format: Paperback (896 pages) Publisher: McGraw Hill Published: 18 Aug 2019